Blurred lines between art and fashion

Atelier E.B is the brainchild of designer Beca Lipscombe and artist Lucy McKenzie, a duo that has been blurring the lines between art and fashion since 2007. Known for their unconventional approach, Atelier E.B skips traditional runway shows in favor of art installations and gallery exhibits. From the Fondazione Prada to the Serpentine Gallery, their work uncovers hidden narratives within fashion’s history. The name Atelier E.B stands for Edinburgh and Brussels, the cities where Lipscombe and McKenzie reside, reflecting their cross-border creativity.

Atelier EB

For their latest collection, "Big Tobacco," Atelier E.B teamed up with us to create custom hoodies that are as thoughtful as they are stylish. The collection, showcased in a ‘Faux Sports Shop’ installation at Cromwell Place in London, dives into the visual culture of women’s tennis and the curious history of tobacco advertising in sports. We produced a series of high-quality custom hoodies, featuring Atelier E.B’s intricate graphics screenprinted on our premium organic cotton blanks. Each hoodie also sported a custom woven neck label (their custom touch!), adding that extra dash of uniqueness.

Our collaboration allowed Atelier E.B to showcase their designs in a way that resonated deeply with their community. The custom printed and cut hoodies paired well against the collection of artisanal pieces they curated.

Working with us, Atelier E.B effortlessly brought their designs to life, easily with our unwavering commitment to quality. Beca and Lucy are always a joy to work with, and love to see merch become art.

Atelier E.B customized the Classic Hoodie

Our classic fit hoodie with ribbed trims, slightly dropped shoulder, adjustable hood and kangaroo pocket. The heavyweight fleece has been brushed to achieve maximum softness and superior comfort.

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